DIY Marketing
Let us help you sell more HP!
Our Do-It-Yourself Marketing program will do just that. Printing in-office gives you and your customers a competitive advantage while saving money. We've made it easy for you when you join our exclusive DIY Marketing Club.
DIY Marketing Club
Exclusively from S.P. Richards & HorizonUSA! Your FREE registration includes a DIY Marketing Sales Tool Kit, Tips & Tools Newsletter subscription, and additional training opportunities. Hurry! While supplies last.
Sign up today!
Tools & Collateral Materials
The tools below are designed to help you and your customers take advantage of printing in-office...without a headache.
Customize and distribute this flyer to your small business customers.
Customize and distribute this postcard to your small business customers.
Helpful Hint: The Target Customers slide in the Internal Training Materials section below will help you know where to start.
These templates make it easy for you and your customers to customize newletters, brochures, flyers and more. Use them yourself and email them to your customers. They're printing in-office made easy.
Helpful Hint: Check back! New templates will be added throughout the coming weeks.
This channel-friendly website allows you and your end-user customers to create and print marketing materials for a number of different businesses and industries.
Printers and supplies ideal for in-office printing.
The HP Papers you and your customers need to print professional quality marketing materials in-office.
This inspiring video shows how Far And Away Adventures, a small business in Sun Valley, Idaho, printed customized marketing in-office to gain a strong competitive advantage.
Use this script to inform your customers about DIY Marketing and gauge their interest in learning more.
Training Materials
What is DIY Marketing anyway? The training materials below will help you and your team understand the benefits of printing in-office and how to get your customers started quickly and easily.
How HP DIY Marketing can benefit you and your customers. Includes suggested customers to target and selling tips. Ideal for your next sales meeting!
Helpful Hint: Save this presentation to your computer then reopen it to view the presenter notes for each slide.
Print it out and take it with you. This sheet will serve as a great reminder when it comes to pitching DIY Marketing in future customer interactions.
Helpful Hint: Hand copies of this slide out when you utilize the above Training Presentation at your next internal sales meeting.
Printing in-office versus out-sourcing to a print shop comparison slides. Examples utilize several different HP Inkjet and LaserJet printers and supplies.
Suggested list of vertical customers that are ideal for implementing DIY Marketing. This slide can also be found in the Training Presentation above.
